CPC Calculator (Cost per Click)

LAST UPDATE: September 24th, 2020


Definition – What is a CPC?

CPC, or Cost per Click, is a measurement of the cost of advertising on a marketing campaign.

Formula – How to calculate CPC

CPC = Total Cost ÷ Clicks


A marketing campaign spends $500 and creates 2,141 clicks.

CPC = $500 / 2141 = 0.23

Therefore, this marketing campaign costs $0.23 per click.

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